This Cookie Policy explains what cookies and tracking technologies TAC Co. (theaccountabilityco.com) uses, why we use them, and how you can control them. It should be read alongside our Privacy Policy.
Cookies are small text files placed on your device when you visit a website. Related technologies, like tracking pixels, work similarly by recording activity in your browser without necessarily storing a file on your device.
| Tool | Purpose | Type |
|---|---|---|
| Meta Pixel | Measures ad performance, tracks conversions from Facebook/Instagram ads, and builds retargeting audiences | Advertising |
| GitHub Pages hosting | Basic server logs required to serve the site (IP address, request timing) | Essential |
We use the Meta Pixel, a tool provided by Meta Platforms, Inc., on theaccountabilityco.com. It only loads after you accept cookies in our banner (or on return visits once you've accepted). Once active, it reports events like page views back to Meta. This helps us understand which ads are working and lets Meta show our ads to people more likely to be interested in TAC Co.'s challenges.
Data the Meta Pixel may collect includes your IP address, browser type, device information, and the pages and actions you take on our site. Meta may combine this with other data it holds about you if you have a Facebook or Instagram account. Meta's own use of this data is governed by Meta's Privacy Policy.
SMAC (joinsmac.com), WAC (joinwac.com), and AAC (jointheaac.com) are separate websites with their own cookie policies, since they run their own platforms and collect their own member data. This policy covers theaccountabilityco.com only.
We may update this Cookie Policy as our tracking tools change. Material changes will be reflected here with an updated effective date.
Questions about this policy? Reach out via natetempleton.com.